Built for Etsy, Shopify, Amazon, and marketplace sellers
Facebook Image Size Guide 2026
Facebook crops and compresses uploads. Starting at the right size keeps product photos sharp in the feed, in ads, and on Marketplace.
Facebook Image Size Requirements (2026)
| Format | Size | Notes |
|---|---|---|
| Square post | 1200×1200 | Safest feed default |
| Link preview | 1200×630 | 1.91:1 shared links |
| Story | 1080×1920 | 9:16 full screen |
| Marketplace photo | 1200×1200 | Square listing photos |
| Cover photo | 820×312 | Page cover; keep text in the center |
Primary recommendation: 1200×1200 pixels (square posts)
Key Requirements
- Square 1200×1200 is the most reliable Facebook post size for products.
- Keep important content centered so mobile crops do not clip the product.
- JPG is preferred for photos. PNG is fine for graphics.
- Marketplace listings perform better with multiple angles at consistent sizes.
How to Resize for Facebook
- 1
Pick the Facebook format
Choose square posts, landscape link previews, or vertical stories based on where the image will run.
- 2
Batch resize in AutoSizer
Select the Facebook preset. AutoSizer applies 1200×1200 plus additional Facebook sizes.
- 3
Upload to Facebook or Ads Manager
Download the ZIP and upload. Images will not look stretched or overly compressed from a tiny source file.
Pro Tips
- Export a square and a 1200×630 landscape version for ads that run in multiple placements.
- Avoid tiny text on Marketplace photos. Facebook compresses aggressively.
- Resize a full catalog in batches of 10 instead of editing one listing at a time.
Related Guides
FAQ
1200×1200 pixels is the safest square size for feed posts. Link previews use 1200×630.
Use at least 1200×1200 square photos. Multiple consistent angles help shoppers trust the listing.
Yes. The free plan includes 2 images per day. Solo is $2/month for unlimited processing and AI smart cropping.
Browser Process keeps images on your device. Cloud and Solo API images are stored temporarily and cleaned after about 2 days when retention is enabled. We do not share your images with third parties.
Ready to resize for Facebook?
Batch resize up to 10 images — 2 images per day on the free plan.
Open Facebook Resizer